unlock your inner radiance & confidence

get 15% off beauty

Offer applies in checkout. Valid until 07/20/2025.

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find your zen zone

with KSM-66® ashwagandha

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Find confidence with collagen

Collagen Powder

A healthy aging staple; our collagen powder features 6,000 mg of hydrolyzed collagen peptides plus vitamin C and biotin. We love this mixed in water, a smoothie, or as a collagen coffee!

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Collagen Liquid

Take your beauty routine on the go with collagen liquid packs. Each pack provides you with 5,000 mg of hydrolyzed collagen.

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Beauty Powder

See visible results in as little as 28 days with this powerhouse beauty powder featuring Verisol® collagen peptides, hyaluronic acid, lutein & zeaxanthin.

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Made for all of you

Youtheory was founded on the idea that supplements created with integrity, authenticity and quality inspire the ultimate sense of wellness. Youtheory means a commitment to a lifestyle that’s nourishing and empowering for everyone – no matter what stage of life.

quality tested and lab verified seal

backed by science

Youtheory is committed to providing the highest quality supplements backed by science

3 Pillars of Quality: Purity, Potency, Traceability

committed to quality

Our quality promise is comprised of 3 pillars: purity, potency, and traceability

GMP Certified - Good Manufacturing Practices Seal

third-party certified

Our manufacturing facility is Good Manufacturing Practices (GMP) certified

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Find your theory

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8000011 Youtheory Advanced Collagen 180 Tablets 8000011_V1_YT_Collagen_AdvFormula_180ct_C4G_BTL_MAIN
Advanced Collagen
Advanced Collagen
  • 6,000 mg of collagen peptides with vitamin C for hair, skin, and nails.*
$26.99
Dairy-FreeSoy-FreeNon-GMO
31001880 Youtheory Ashwagandha 60 Capsules 8000042_V3_YT_Ashwagandha_60ct_C4G_BTL_BI_MAIN
31001880 Youtheory Ashwagandha 60 Capsules 8000042_V3_YT_Ashwagandha_60ct_NFP
Ashwagandha
  • Natural stress relief rooted in clinically studied KSM-66® ashwagandha
$26.99
Gluten-FreeSoy-Free
8000356 8000356_V1_YT_BeautyPowder_176g_Citrus_C3W_EN_MAIN
Beauty Powder
Beauty Powder
  • Citrus drink mix featuring Verisol® collagen peptides and hyaluronic acid
$29.99
Dairy-FreeSoy-Free
8000059 8000059_MAIN
Collagen Liquid (12 Liquid Packs)
Collagen Liquid (12 Liquid Packs)
  • 5,000 mg of hydrolyzed collagen to support hair, skin, and nails.*
$26.99
Gluten-FreeSoy-FreeDairy-FreeNon-GMO
8000028 Youtheory Collagen Powder - Unflavoured 231 grams 8000028_V1_YT_Collagen_PwdUnflav_231g_C4W_BTL_EN
Collagen Powder
Collagen Powder
  • 6,000 mg of hydrolyzed collagen peptides
$29.99
Dairy-FreeSoy-FreeNon-GMO
8000684 8000684_V0_HyaluronicPlus_MAIN
8000684 8000684_V0_HyaluronicPlus_MAIN2
Hyaluronic Plus
  • Hyaluronic acid + ceramides, biotin, and antioxidants to synergistically hydrate & nourish skin.
$32.99
VegetarianDairy-FreeGluten-FreeSoy-Free
8000172 8000172_MAIN
Ocean-Friendly Omega
Ocean-Friendly Omega
  • Vegan omega-3s to support heart, brain, and eye health
$29.99
Soy-FreeGluten-FreeDairy-Free
Relax Magnesium Powder - Berry Flavour
8000066 Youtheory Relax Magnesium Powder - Berry Flavour 126 grams 8000066_MK1
Relax Magnesium Powder - Berry Flavour
  • Effervescent drink mix with magnesium, PharmaGABA® GABA, L-Theanine & L-Glycine.
$29.99
Gluten-FreeDairy-FreeSoy-Free

Wellness recipes to live for

Nourish with youtheory! Discover healthy and delicious recipes to add some flavor to your daily wellness regime.

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